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Who can read your card?

I was busy entering business cards into a database for a client this week but a few of the business cards were so difficult to read. Red writing on a green background, fonts that were smaller than 6pt, and difficult scripts.  Do people actually check what their cards are going to look like before they get printed? Or do they realise the mistake after they’ve taken receipt of them from the printer?

If you want people to be able to read your business card without a magnifying glass or someone to interpret for them, then you really should take care in the design and presentation of them.  And if you’re a graphic designer, then all the more care should be taken.  I’ve seen a few that would turn me off a graphic designer’s ability to do what I’d like them to do - simply through viewing their business card.  Your card is your ambassador in your absence - make it work for you!

Tags: Business Operations, Networking by Kathie Thomas
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Is Google Alert ignoring my posts?

Have you heard of Google Alert? If not, it’s an excellent tool for keeping you informed of new articles published on the web with the keywords you’re interested in.  I use it to keep updated on articles published relating to my industry as a Virtual Assistant, but also if anyone writes about me in some way.  I also use it to keep informed on topics of interest to my clients, thereby providing additional service to them.

If you don’t understand how it works, rather than me explaining here, you can go to GoogleGuide to read about it.

So I probably have between 20-30 Google Alerts set up and receive a compiliation of listings for most of those keywords or phrases every day and I can scan through them quickly for items of interest.

However, over the past few months I’ve noticed that none of my posts written on my VA blog get picked up on one of my alerts.  Other alerts pick up on posts I’ve published if my name is included or if other keyword phrases I use are included but for my Virtual Assistant blog they do not show up.  Why?  I have no idea and I’m on a search to try and figure that out.

If I’m not receiving them then I’m not convinced others are too and it means that I’m losing potential audience who might want to know about new blog posts relating to this industry.  I have tried contacting Google about this but, as yet, with no response.  If you have any idea I’d love to hear about it!

Tags: About Blogging, Technology by Kathie Thomas
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