Comments on: Who can read your card? http://soho-life.com/blog/2008/11/28/who-can-read-your-card/ It's all about business in the Small Office Home Office and a bit of blogging on the side Fri, 28 Jan 2011 09:08:15 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Melodieann Whiteley http://soho-life.com/blog/2008/11/28/who-can-read-your-card/comment-page-1/#comment-66015 Melodieann Whiteley Mon, 01 Dec 2008 03:43:42 +0000 http://soho-life.com/blog/?p=410#comment-66015 Make sure it also tells what you do. My old HelmsBriscoe business cards were beautifully designed and easy to read. The only problem was if you didn't know what HB did, you wouldn't get a clue from the card! Make sure it also tells what you do. My old HelmsBriscoe business cards were beautifully designed and easy to read. The only problem was if you didn’t know what HB did, you wouldn’t get a clue from the card!

]]> By: Sharon Trombly http://soho-life.com/blog/2008/11/28/who-can-read-your-card/comment-page-1/#comment-65890 Sharon Trombly Sun, 30 Nov 2008 07:20:29 +0000 http://soho-life.com/blog/?p=410#comment-65890 Kathie, I've seen this too, especially in real estate where they are required to have so many industry-related logos, in addition to the company logo, on the business card. No room for creativity, let alone legibility! The agents are then required to have their design "approved" by the broker...well do you think the broker will bring to the agent's attention the fact that their contact info is too tiny to be read by the naked eye? Bet not... I also recommend to those that wish to use weird fonts and wild colors please place basic text of your contact info on the backside of the card for us folks that like to leave our magnifying glasses in our desks. Thank you...leaving soap box for now... :) Kathie, I’ve seen this too, especially in real estate where they are required to have so many industry-related logos, in addition to the company logo, on the business card.

No room for creativity, let alone legibility!

The agents are then required to have their design “approved” by the broker…well do you think the broker will bring to the agent’s attention the fact that their contact info is too tiny to be read by the naked eye? Bet not…

I also recommend to those that wish to use weird fonts and wild colors please place basic text of your contact info on the backside of the card for us folks that like to leave our magnifying glasses in our desks. Thank you…leaving soap box for now… :)

]]> By: Heidi Caswell http://soho-life.com/blog/2008/11/28/who-can-read-your-card/comment-page-1/#comment-65867 Heidi Caswell Sun, 30 Nov 2008 03:49:55 +0000 http://soho-life.com/blog/?p=410#comment-65867 Yes, a business card should do its job. If your contact info is hard to read, hurts the eyes, etc. it will not be an effective ambassador for your business. I love the creative ones which are also legible. Yes, a business card should do its job. If your contact info is hard to read, hurts the eyes, etc. it will not be an effective ambassador for your business. I love the creative ones which are also legible.

]]> By: Pam Archer http://soho-life.com/blog/2008/11/28/who-can-read-your-card/comment-page-1/#comment-65864 Pam Archer Sun, 30 Nov 2008 02:51:35 +0000 http://soho-life.com/blog/?p=410#comment-65864 Oftentimes your business card is your store front and the face of your business. It needs to contain the neccessary info in a clear, easy to read font, and it should also let the person know exactly what it is that you do. Oftentimes your business card is your store front and the face of your business. It needs to contain the neccessary info in a clear, easy to read font, and it should also let the person know exactly what it is that you do.

]]> By: Beverly Mahone http://soho-life.com/blog/2008/11/28/who-can-read-your-card/comment-page-1/#comment-65834 Beverly Mahone Sat, 29 Nov 2008 21:43:42 +0000 http://soho-life.com/blog/?p=410#comment-65834 Every business card I had when I was in Corporate America had such little writing, I had to strain to read it myself. The biggest thing on the card was the Company logo. I thought that was the norm when I had my own cards made. But later, I learned that's not the case. Your business card is your signature card and should be readable--especially for the my target market. Fonts, design and colors--they all matter. Every business card I had when I was in Corporate America had such little writing, I had to strain to read it myself. The biggest thing on the card was the Company logo. I thought that was the norm when I had my own cards made. But later, I learned that’s not the case. Your business card is your signature card and should be readable–especially for the my target market. Fonts, design and colors–they all matter.

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